The Essential Guide to Content Personalization

By Brightinfo

BrightInfo revolutionizes the way businesses sell through content with real-time personalization, 
leveraging content marketing to offer the most relevant content to each anonymous visitor – 
dynamically, in real time and on each page visited – be it on your website, on professional 
publications, or both.

This eBook has everything you need to know about content personalisation – starting with the challenge: there’s way more content than quality online real estate.


  • An overview of Content personalization
  • Facts: numbers, data and more good stuff
  • The science that drives online performance
  • A “How to Get Started” guide