What Top Performing companies do with their content

BOAZ GRINVALD, CEO AT BRIGHTINFO, PRESENTS A NEW WEBINAR

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Find out how top-performing software companies use personalisation techniques to engage with their audience. In What Top Performing Companies Do With Their Content, BrightInfo’s CEO, Boaz Grinvald will share insights from data gathered from 33 software companies, tracking 325K unique monthly visitors and more than 1.5M content interactions.

They sorted the software companies’ activities by conversion rates, then compared leaders, followers and lagers, to come up with their recommendations for essential content questions.

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YOUR QUESTIONS, ANSWERED

  • Should you gate your content?
  • What should be the rate of gated content?
  • Should you use top, middle or bottom of the funnel content?

Boaz Grinvald

CEO, BrightInfo

Boaz Grinvald is seasoned entrepreneur and an expert in growing start-ups, with extensive experience in conversion optimization and content marketing.

BrightInfo makes every content experience count. Its real-time content personalization engine automatically serves your most relevant content to your audience on your website, boosting lead generation by up to 125%. BrightInfo requires no configuration, customization or integration and delivers value within minutes of activation.

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