The future of integrated Digital Marketing in 2016 and beyond

AN EXCLUSIVE WEBINAR WITH SMART INSIGHTS’ DAVE CHAFFEY

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It has been said that we are in a ‘post-digital era’ where digital marketing is integrated with traditional marketing and is part of ‘business as usual.’

We think this is a great aspiration to have, but we don’t believe that most companies are there yet. Our benchmarking shows that most businesses are still seeking to improve their digital marketing capabilities, update their skills and improve how they’re integrated with broader marketing activities.

In The Future of Integrated Digital Marketing in 2016 and Beyond renowned author, speaker and founder of www.smartinsights.com, Dr. Dave Chaffey, will share his vision for the future and cover the latest developments and best practices from 2016.

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YOU'LL DISCOVER:

  • How to benchmark your digital marketing capability
  • How to define a vision for the future of digital marketing based on those from leaders
  • The latest trends in digital marketing and the actions you should be taking in 2016
  • How to align and structure digital marketing so it integrates with other marketing activities

Dave Chaffey

Smart Insights Co-Founder

Dave Chaffey is a best-selling writer and speaker on digital marketing. In 2010 he co-founded Smart Insights, a business learning resource that helps 130,000 members in 80 countries to plan, manage and optimise their digital marketing activities. He has been recognised by the Chartered Institute of Marketing as one of 50 gurus worldwide who have shaped the future of marketing.

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