Putting Users at the Heart of Your Website

A new webinar from René Power, founder of Vision B2B Marketing and Training


Is your website performing in the way it should be? Check your bounce rate—a high bounce rate means your visitors are leaving in droves. So what can you do to keep them on the site longer, to persuade them to look at more pages and ultimately become loyal customers? In this new webinar website expert, René Power will let you in on the secrets to creating a more effective B2B website.

If you have concerns about your web traffic, or you’re interested in making your website the best it can be, this webinar is for you.

get the video 


  • Attendees voted usability the most important area of UX Design
  • A third of attendees would like to invest in their website and customer journey in 2016

René Power


Over a 20-year career, René has amassed a wealth of B2B marketing experience from working across sectors including energy, oil and gas, transport, packaging, built environment and construction, science and lab, healthcare and food/ingredients supply chain. In 2015 he founded Vision B2B with a mission to help B2B-focused companies position their expertise, get their products specified and develop more business. He has worked with business people at all levels, from start-ups through to listed multinationals.
René blogs extensively on B2B marketing on his own Marketing Assassin site, the influential SmartInsights site and LinkedIn, and co-published Brilliant B2B Digital Marketing with Dave Chaffey.